Sustainability at Pandora

As a leading global company, we look closely at how we bring our jewellery to consumers in a responsible way. We aspire to be a low-carbon business, to drive circularity into the core of how our products are designed and into their end of life, and to be an example of what it means to be inclusive, diverse and fair.

Discover Pandora's sustainability journey



Silver and gold are unique materials that can be recycled infinitely without losing their unique expression. By choosing recycled materials, one can become a part of the material's story and make it your own.

Sourcing recycled metals

Silver is our most-used metal in our jewellery, and therefore the most impactful place to start our journey towards circularity. By 2025, we will purchase only recycled silver and gold for crafting our jewellery.


We are on a path to halve our greenhouse gas emissions by 2030 and be a net-zero business by 2040.

We have taken important steps by announcing climate targets approved by the Science Based Target initiative, providing a guarantee that our objectives match our share of the reductions needed to keep global warming below 1.5°C.


Renewable energy

Since 2020, Pandora is sourcing only renewable energy to run all its crafting facilities.



Inclusion, diversity and fairness are essential parts of the Pandora brand and it is our responsibility to respect the dignity and human rights of all of those touched by our business.

Fair working conditions

Our crafting facilities in Thailand provide safe and healthy working conditions for over 13,500 employees.